Your Safety is Non-Negotiable: The Beverly Carter Story

About this Event

Thursday, September 25, 2014, was an exceptionally beautiful, fall-like day. For Beverly, it started as a great day. Not only was it a busy day in the office, but Beverly had even won $50 in an office competition.

Around 5:15 that evening, her day began to wind down. Beverly called Carl, her husband of almost 35 years, to let him know that she had one last 6:00 appointment. She told him she was going to end her day by showing a house to a couple and then pick up dinner on her way home.

What Beverly didn't know was that her clients – a man and a woman who had identified themselves as a relocating, married couple – weren't looking to buy a home. They had a sinister plot in mind to use Beverly to get quick cash. What started as a great day ended tragically. Beverly was kidnapped; her captors intended to obtain ransom money from her family. When the ransom didn't go as planned, Beverly's kidnappers became her murderers. She was killed in an attempt to cover up their initial crimes. "I wanted her gone"… these are words spoken by one of the murderers in the January 2016 trial. When asked, "Why Beverly?" her killer explained that she was "a woman that worked alone — a rich broker."

Beverly's death was a devastating tragedy to her husband, children, grandchildren, extended family, and her many friends. Although Beverly had followed many industry-standard safety protocols, it wasn't enough. Within the industry she loved, Beverly's murder catapulted a national conversation about safety to the forefront of real estate organizations.

Carl Carter, Jr., son of Beverly Carter, delivers a powerful presentation on REALTOR® safety that only someone with his background and experience could deliver. His story and presentation is an impactful combination of harrowing details involving his mother’s story and practical industry anecdotes and takeaways. Carl’s mission is to take his mother’s experience and use it as inspiration to make positive changes in agents’ lives and business.

Space is limited, register today. This special event will sell out.

Objectives:

• Educate the audience about the dangers of working in the real estate industry
• Share Beverly Carter’s tragic story while examining the best practiced uses in her situation, and also raising awareness of the ways she was deceived
• Provide, though Beverly Carter’s story, ways of helping others protect themselves
• Empower agents through the following personal safety topics:
  • Verify the Identity of their Prospects & Clients
  • Examining Marketing for Mixed Messages
  • Building and Maintaining a “Buddy” system professionally and personally
  • Empowering agents to be more diligent about trusting their instincts
  • Discuss ways that agents can keep safety at the forefront at their offices
  • Emphasize the importance of staying aware of your surroundings and understand bad people do not present themselves as such
  • Cultivate safer practices by promoting programs that encourage safe meeting places and encouraging the audience to ask others for feedback and to not become lazy about personal safety
  • Present important takeaways that encourage the audience to take precautions

Presentation Notice

This class will be conducted via Zoom video conferencing. Zoom information to join the class will be shared in a reminder email the day before and the day of class.

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